Doug Bishop, the GM of Newschoolers.com is more than just a visionary in action sports. He’s a passionate skier who is focused on building community while wearing his heart on his sleeve. These days he finds himself behind a desk, selling the dream that is skiing in the digital world and creating a second home for skiers all over the world. While he didn’t have a solid plan out of high school, Doug’s career blossomed into owning a piece and selling said piece of Newschoolers.com, rising to the position of GM of the site and when traveling, being one of the scariest people at the bar (in a good way…I think)
Doug Bishop Show Notes
2:33 His title and what he does at Newschoolers
4:34: Born into skiing and being a ski racer and why every skier should wear spandex at least once
6:54: Doing Orienteering? A sport that kids like Doug did in Canada
8:19: Attempting to go to Carleton University with the idea of being a writer, seeing Freeze Magazine, deciding to drop out to become a pro skier and what his family thought about that.
12:00: High North Ski Camp
15:30: Getting certified, coaching park skiing and helping create the Level 1 for Canada and then getting a job at Blue Mountain on the park staff and competing when not working.
17:17: His pro career, using Newschoolers for the first time and who is Matt Harvery.
22:30: How did the first meeting with Harvey go, what happens when he takes a job with Freeskier?
24:52: realizing running the park was not going to happen at Blue Mountain, coming to the realization that he was losing every contest and his girlfriend leaves him and making a huge shift in life: moving to Montreal and selling for NS.
27:00: When did he start turning NS around with advertising dollars and then selling Newschoolers and getting paid.
31:00: The big changes that they experienced once Newschoolers was owned, The good and bad.
33:13: The latest acquisition has Doug working in print as well as digital. What he learns from print and what they take from him.
34:26: What marketers need to know
36:04: When Doug feels print is more important than digital
37:48: His antiestablishment attitude and how does he shake it up as he gets older? And why is the youth not angry anymore?